The Votorantim Institute acts as a nucleus of social strategy and as a guide and driver of the social performance of Votorantim companies.
With tools and methodologies, it plays the role of social hub and establishes relationships among partners, companies and communities, identifying possible threats as well as levers for new businesses.
All Social Strategic Management is structured in four stages: Social Performance Planning and Partnership Identification (P); Contracting, Formalization, Project Execution and Partnership Initiatives (D); Project and Portfolio Monitoring and Partnership Management (C); Impact Assessment and Knowledge Management (A).
The Institute outlines the entire social strategy based on the companies’ schedule of activities, to systematize the initiatives according to Votorantim’s calendar in each location.
COMPANY STRATEGIC PLANNING
CONSTRUCTION OF THE SOCIAL STRATEGY
(PLANNING METHODOLOGY –CORPORATE SOCIAL INVESTMENT GUIDE)
The monitoring of each stage, through the contracting and formalization of social projects, is done through the Votorantim Social Project Managing System (GPSV, for its initials in Portuguese).
ACCESS THE GPSV RESTRICTED AREA
Through this system, it is possible to follow the life cycle of the programs and initiatives and, subsequently, to evaluate their impact and progress, as well as to measure the results of private social investments.
EVALUATION OF RESULTS AND IMPACT
An example of the use of this methodology was the Sustainable Primavera project, in Primavera, Pará, Brazil. The return yielded by this project was 4.5 times greater than the amount invested by Votorantim Cimentos, which benefited from the Institute’s expertise to achieve this result.